U-Turn4Nature is a commendable homemade natural food/grocery platform that takes pride in producing high-quality products crafted by Rural Women Self-Help Groups (SHGs). This unique initiative not only showcases the culinary skills of these women but also promotes sustainable and local practices. 
U-Turn4Nature is a pioneering initiative rooted in the core belief of that poor women possess a strong desire and innate capabilities to emerge from poverty. This belief underpins the entire framework of U-Turn4Nature, which focuses on empowering rural women through entrepreneurship, enabling them to achieve self-sustainable and dignified livelihoods. Along with homemade food products just like made at your home or you have procured from your village. 
The foundation of U-Turn4Nature lies in its commitment to transforming the lives of rural women by harnessing their entrepreneurial spirit. By integrating these women into the economic mainstream, the initiative aims to not only alleviate poverty but also create a ripple effect of empowerment throughout their communities. These women, often overlooked and marginalized, are given opportunities to develop skills, access resources, and participate actively in the economy.
A key objective of U-Turn4Nature is to make these rural women competitive according to global market standards. This involves comprehensive training programs that cover various aspects of production, quality control, and market linkage. By equipping women with the necessary skills and knowledge, U-Turn4Nature ensures that their products meet high standards of quality, making them viable in both domestic and international markets.
#100MillionWomen